That's quite a long name for a palette. I've looked at a few IT Cosmetics items at Ulta, swatched a few on my hand, but without a decent match, I've never purchased anything from them. This palette is normally $42 but I bought it direct during a sale combined with a coupon code, so it was $20.16 before state sales tax, $21.57 total, free shipping. I figured that was too good a deal to pass up, even though palettes and I rarely get along.
Before I begin, let me say that I rarely give any sort of reviews anymore. No one really gives a damn about my opinion, they just want to see swatches and move on. So I really only comment when I feel something needs to be said.
This is listed on their site as an "anti-aging matte transforming palette" but in their longer description says it's "perfect for women of all ages." Mattes are generally recommended for 'mature' women, as shimmer / sparkle may enhance fine lines, but "the Transforming Ombre Radiance Ribbon is a completely unique shade, designed to be added to each of the matte shades creating a new pearlized color or adding a sheer golden veil with a simple swipe of a brush!"
The shadows are buttery soft and do seem to blend well, but they're not very pigmented. I'm pretty fair skinned and it took several swipes with the brush to get the lightest shades to show up enough to get a photo.
I love makeup and can pretty much find something positive about anything. This palette seems like it's suffering from an identity crisis. It's got this amazing holographic packinging, is it targeting a younger user? Makeup fiend? I don't know. Neutral palettes are everywhere, full of incredible shades, shimmery, sparkly, lots of matte, all very drool worthy. But this one doesn't seem to know who it's targeting, it feels disjointed compared to the others I've tried. Who's the audience? Mature women, with the anti aging mattes, most likely. Women who prefer a neutral palette, obviously, but I feel everyone needs good neutrals in their life. It feels like a palette for women who are afraid of color, afraid of anything too outside a very small comfort zone. You can feel safe and secure with these barely there shades, no need to worry about applying it too heavy. It would certainly be at home in the most conservative environment, even with that radiance ribbon begging to be used to jazz things up a bit.
But even with the radiance ribbon, these shades are just all so, well, blah. It's a shame because this could be so much more. Honestly, I never return makeup, but if I'd paid full price for this I'd be the first in line for a refund. At $21.57, I'll keep it and use it in conjunction with other shadows. It's just not enough on its own, the lack of pigmentation is just disappointing. I think I'm one of the mature women this palette is supposed to target, but I'm too in love with so many great indies that offer so much more. I'll keep my fingers crossed that future palettes from IT will have a little more oomph behind them; meanwhile, I'll go with the theory that this palette is perfect for those few women we all know who are terrified of makeup.
All swatches done over TFSI, taken inside by sunny window, no flash.
Here's the color descriptions from IT Cosmetics, my thoughts after:
Snow Angel - matte soft cream
Champagne - matte pale peach (champagne is a better description, I don't see pale peach at all)
Cozy - matte soft ginger
Warm Wishes - matte beige (super soft beige)
Miracle - matte smokey melon (dusty rose)
Peace - matte tea rosed (pinky beige)
Wonderland - matte smokey lavender (another soft beige, not grey or lavender enough to be greige)
Hot Cocoa - matte mocha brown
Gingerbread - matte topaz brown
Toasty - matte smokey rose
Spice - matte cinnamon brown
Sugar Plum - rich matte purple
Starry Night - rich muted navy
Coal - deep matte slate
Really, I'm not trying to sound all snobby and put this palette down. I really had high hopes for it; I just think it's really best suited to a different type of user, one who wears only the basic soft neutrals.
I hope you've found the swatches helpful, and thanks for looking.